Well. It's been a while since we posted. We've been updating some sites that we haven't touched since early 2009...they were just sitting there, and they suddenly started appearing again in January, so, like most good marketers, we paid attention to the trend, and have spent the last few weeks reformatting the sites, building a few new ones, and checking all the links.
We've also been testing a new site building strategy and it appears to be working! You might remember that earlier this year, we refocused our efforts, pared down our affiliations, and have totally concentrated on four areas of the business. Well, a portion of those four areas involves rebuilding a number of sites, and for once, those tendencies to be extremely anal about things has paid off...in the form of a near perfect checklist for building/updating websites. So far, we've built or rebuilt about 12 sites, and those sites come back very strong in the search engines! And, you know what that means...or what it should mean, anyways. They should also come back strong in earning power.
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